Google is a search engine that almost everyone uses daily. With an estimated 2 trillion searches per year, it’s safe to say that Google has created the most popular search engine in the world.
To rank your website on Google, there are some specific steps and precautions you need to take. This blog post will give you a step-by-step guide with descriptions to improve your website Ranking.
Check Your Onsite SEO
Search engine optimization (SEO) is the process of affecting your website’s ranking in Google search results. But how does it work? Many factors go into determining where your site will rank for a given keyword or phrase; however, one of the most important is onsite SEO.
On-Site SEO is important in determining a web page’s general ranking and visibility on Google, Yahoo, Bing, and other major search engines. On-site SEO includes off-page optimization techniques such as link-building campaigns and social media marketing strategies, and the particular content on your page. It’s important to note that not all pages require or deserve equal attention from an SEO standpoint; it depends largely on what your site does for its visitors.
Use LSI Keywords On Your Page
After fixing the onsite SEO, it is time to include LSI keywords on your page. LSI keywords are acronyms for Latent Semantic Indexing. The idea behind them is that the more related to a concept your words are, the higher their relevance and search engine ranking.
You can use these keywords on your web page by adding synonyms and related words in places where you want to rank high with search engines.
For example, “dog” might also appear as “animal,” “pooch,” or “man’s best friend.” They help make your website easier to find via Google (or any other major search engine). These SEO tips will help increase your traffic and rank highly on SERPs.
Fix Your Technical SEO
After including LSI keywords, it’s time to look into the technical SEO of your website. Fixing your technical SEO is the act of optimizing your website for search engines. The problem is that many websites are not optimized, meaning they either get buried by other sites or they don’t even show up on Google searches.
Check Your Title Tag
Make sure that the title tag is descriptive and concise, which will help it rank higher in search engines. For example, Fix Your Technical SEO On Your webPage vs. 5 Ways To Fix Technical SEO Issues.
Check Your Headings & Subheadings
Use headers and sub-headers to organize information on your webpage so that it is easier for visitors to find what they’re looking for quickly. This will also create a clear call-to-action (CTA) throughout the page.
Make Sure Your Content is In-Line with Search Intent
None of the acts of improving onsite SEO or including LSI keywords if your content is not in line with the search intent of people who might visit your website. Your content can make or break your web page. It’s important to use the right keywords to get found by search engines and users alike.
You should also make sure that you are not writing for a single audience. Instead, try to attract everyone, from locals who may be visiting your site daily to business owners who might be interested in what you offer.
If you’re unsure how best to craft your copy, ask yourself: What do I want people searching for this topic or product/service I am offering?
Once you know what someone is looking for, it becomes easier to write content that will keep them engaged and provide them with all their needs.
Eliminate Bounce Rate
Next, you need to fix the issues that are contributing to a higher bounce rate. Every website has a bounce rate: the percentage of visitors who enter your site and then leave without viewing any other pages on your site.
A high bounce rate can affect how Google ranks your web page in its search results because it signals that people are not finding what they’re looking for or that there is something wrong with your web page.
Target Different Keywords
It’s time to stop targeting one keyword and start targeting multiple keywords. The best way to rank on Google is by targeting different keywords depending on what your page is about. If you are a dentist, target dentist as well as teeth cleaning.
Remember, it doesn’t matter how many times someone types in the word dentist; they will only be directed to your website once unless you have additional pages that specifically address their needs.
Publish High-Quality Content
It is important to publish high-quality content on your web page to rank higher on google. Google will rank sites higher if they are regularly publishing quality material. It’s also a good idea to post new content at least once every day or two weeks. By keeping up with this schedule, you’ll be able to ensure your site remains fresh and relevant for readers.
Focus On Backlinks
Finally, it’s time to focus on creating backlinks for your webpage. The more backlinks you have, the higher your page will rank in Google’s search engine results pages (SERPS).
However, there are limits to how many links you can have before it becomes detrimental to your site’s ranking.
For example, if someone has a thousand links pointing at their website and post two hundred more links overnight, their webpage might show up lower in SERPs than it did previously because Google might think they’re spamming and deem them untrustworthy.
This blog post was designed to give you a step-by-step guide on how to rank your website on google.
The guide can be used by anyone interested in a step-by-step process to help their website rank better on Google. You don’t need to use every single tip, but it may just spark some ideas for how you can improve.