Articles Blogging Content Marketing SEO Content Marketing vs Copywriting? What’s the Difference? May 11, 2022 by CTS Team | Leave a Comment Are copywriting and content marketing the same? What’s the difference between copywriting and content marketing? Do I need content marketing to sell my products? If you have any questions or confusion between the two types of content writing, this article Content Marketing vs. Copywriting will help you understand what you’re looking for. Storytelling is an […] Read more » Content Marketing CopyWriting SEO Website Content
Articles Web Development The pros and cons of using WordPress for small business in 2022 April 7, 2022 by CTS Team | Leave a Comment More than 500 hundred websites are built on WordPress every day. Not only is WordPress one of the most affordable platforms in 2022, but it also holds a 60.8% share in the CMS (Content Management System) market. This is self-reflective as to why WordPress for small business is most loved. WordPress’ popularity is not to […] Read more » Content Management System Web Development WordPress Development
Articles What is User Acceptance Testing (UAT) & Its Role in Digital Marketing? March 22, 2022 by CTS Team | Leave a Comment User acceptance testing, or UAT, is the process of testing that assesses whether a software system meets the end user’s needs. It’s an important part of digital marketing because it helps ensure that your website or app functions properly and meets the expectations of your target audience. This blog post will discuss what UAT is […] Read more » Digital Marketing UAT User Acceptance Testing
Articles News 10 important questions to be asked before signing up with a digital marketing agency January 19, 2022 by CTS Team | Leave a Comment By your presence here, I assume you are aware of how important it is to ask questions to a digital marketing company. And not just the questions of how much will they cost and what they will do, but questions like how can they deliver value, resonate with your business goals and what are their […] Read more » Digital Marketing Digital Marketing Company Marketing Agency
Articles News Top 10 free time-saving tools for social media management. January 17, 2022 by CTS Team | Leave a Comment Of all people with internet access, 71% use social media. If I decide to emphasize why social media marketing is irreplaceable, I will probably need months to explain the immense supporting data. It will eventually prove how important it is in today’s world. As essential it is to include social media in your strategies, the […] Read more » SMM Social Media Management Social Media Marketing
Articles Blogging Influencer Marketing Instagram Marketing SMS Marketing What is influencer marketing? Everything you need to know about it January 13, 2022 by CTS Team | Leave a Comment In a world where a person spends an average of 2 hours daily on social media, influencer marketing is a massive thing. Influencer marketing is a way to recognize influential people on the internet and collaborate with them to target their followers to market your product or services. For example, let’s say you have a […] Read more »
Articles Google Ads News Complete Guide to Fix Disapproved Google Ads January 3, 2022 by CTS Team | Leave a Comment You’ve planned an ad campaign for weeks, months even, only to get it disapproved by Google’s automated system. Now what, how to fix disapproved Google Ads? The feeling of getting your ad rejected by Google isn’t pleasant. After all, you planned the ad to go live before a set deadline and this is just taking […] Read more » Disapproved Google Ads Google Ads Google Adwords PPC Campaigns
Articles News Top 7 perfect digital marketing strategies for start-ups in 2022 December 17, 2021 by CTS Team | Leave a Comment With 2022 commencing, digital marketing has become the streamline strategy for most startups. It has been adopted for rapid reach and business growth by many newbies. Some digital marketing strategies hit the mark, some strategies find their way close to the mark, while the rest don’t work out. Which digital marketing strategy should you adopt […] Read more » Digital Marketing Digital Marketing Strategies PPC SEO
Articles Digital Marketing SEO Top 10 pro tips to get new leads for a small business December 6, 2021 by CTS Team | Leave a Comment Ways of earning new client leads have come a long way. From evolving through referrals and one-to-one connections it has now become online, many times with strangers and from a distance that no one had ever imagined. Your small business can surely benefit the most from it. However, changing times came with battling challenges and […] Read more » PPC Marketing Small Business Small Business Leads
Articles News 7 most frequent mistakes you do in PPC marketing & their fixes November 30, 2021 by CTS Team | Leave a Comment Google’s ads run the most popular pay-per-click (PPC) marketing campaign, allowing marketers to access a bigger market at affordable prices. Even when PPC marketing and cost per click marketing allow companies to market at much lower prices at the biggest exposure, many companies do not get the expected ROI (return of interest), and this can […] Read more » Per Pay Click PPC Campaigns PPC Marketing